INTERESTED IN SELLING YOUR HOUSE?

Our Comprehensive Marketing Process

1. In our initial meeting, we will gather all the information needed to create an attractive listing. The paperwork will be completed, and a lockbox installed on the door. Together, we will brainstorm any work that needs to be done prior to getting your house listed for sale.
2. As work is completed and the house is ready to be listed for sale, our team will get beautiful photos to showcase the house. A sign will be ordered for placement in the yard, and finally we will activate the listing! We list properties in the MLS, which syndicates with hundreds of other websites.
3. Once it’s listed, we will closely monitor all activity on the listing and do more internal marketing. We’ll post to our Facebook page, share with all of our agents and friends, and more.
4. Our team will keep you updated on the status and activity we’re seeing. Together, we’ll use any agent provided feedback to determine necessary price improvements, incentives, or open houses etc. needed. Once we receive an offer (or offers!) Grand Realty Group will compile all the information and help guide you to make the best decision.

HELPFUL INFORMATION FOR SELLERS:

• The Basics of Marketing Your Home
• Getting Your House Ready to Show
• Setting a List Price
• Why You Should Use a Realtor

Why Sell?

Why do you want to sell your property? Do you intend to simply find a larger property, or do you plan on moving to another neighborhood, school district, city or state? You might think your reasons are obvious, but it would do well to consider the implications of each option for your lifestyle, opportunities, and finances. Being clear about your intentions for selling will make it easier for us to determine the most appropriate option for your specified financial, lifestyle, and real estate goals.

When Should I Sell?

Establish your time frame for selling early on. If you have a personal consideration, like a job offer, that doesn’t allow you much flexibility for your selling time frame, then your agent will work with you. We can help you accelerate the process by giving you a thorough market analysis and action plan to best fit your goals. If you do not need to sell immediately, we will sit down with you and review current market conditions to find the ideal time to sell.

Other things to consider...

What Is The Market Like?

Typically, homes sell more frequently in the summer months because they look their best - lawns are green and flowers are blooming. Nice landscaping can be very attractive to buyers. Many families will buy in the summer months because they want their kids to finish out the school year before they move. Economic conditions also determine real estate demands. Selling your house during periods of low interest rates can benefit you because buyers will obtain mortgage loans more easily. Periods of low unemployment and pent-up demand also ensures an accessible pool of potential buyers. We will help you determine the best selling price for your property by looking at a myriad of factors including the current market value, comparable properties, amenities, finances, repairs, square footage, and more.

How Do I Optimize My Finances?

Selling your property is a big financial decision. It requires an in-depth look at your current financial situation, as well as future opportunities. Many independent property owners overestimate the value of their home. This leads to properties sitting idly on the market for long periods of time. On the flip side, if you price your property too low, you could cheat yourself out of thousands of dollars. Having an experienced agent on your side will prevent you from making these mistakes. When you work with us, we will create a detailed report so you can easily assess the financial impact of selling your property. We will also help you create effective tax saving and estate planning strategies. We are committed to helping you take control of your finances and using them to their full potential.

What Is the Property Worth?

Without a professional agent, most independent property sellers tend to overestimate the value of their property. You can avoid this pitfall by consulting with an experienced real estate listing agent.

You can do a lot to increase the appeal of your property and to create a lasting impact on potential buyers.

What To Do To Prepare:

1. Curb Appeal. Update your landscaping. If you have a lawn, make sure it’s well manicured. Depending on the season, you might consider adding some colorful flowers or fresh greenery.
2. Polish The Details. Simple upgrades such as window repairs, carpet and tile treatments, and a fresh coat of paint will instantly highlight the property’s details.
3. Clean And Staged. There is beauty in simplicity. Remove the extra personal items and clutter to keep a cleaner look. Your agent may suggest adding mirrors to certain walls, fresh flowers to dining tables or candles in the kitchen.
4. Disclosures And Inspections. If the property does have any complications, we will help you create a thorough disclosure statement. We will also make sure the necessary inspections and repairs are handled in the case of a crucial issue.
5. Time To Show. Buyers feel more comfortable discussing the property directly with the agent. Your agent will engage with their expertise in your property and the most important negotiating factors.